Blog

Plain-language notes on websites, SEO and digital marketing.

What is website design? What drives the cost, how long it takes, and how to start

What to know before getting a business website: the difference between design and development, what the cost and timeline depend on, and the steps to get started.

Branding for small businesses: five things to settle first

You can build a strong brand without a big budget. What to think through before you design a logo.

Local SEO: reaching nearby customers on Google

Does your business show up in "near me" searches? The core of local SEO, from Google Business Profile to reviews.

You have a Facebook page. Why you still need a website

A Facebook page is a good start, but here are five practical reasons your own website matters when you want to grow.

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